There are just under 8 months in the air, the Retro Universe has become as the largest and most respected news portal and content about culture, entertainment and vintage and retro lifestyle of Brazil. Daily are published articles and several reports about everything that involves the gold of the past decades: from 1920 to 1990, especially, by the nostalgic years 1950 with all the charm that revolutionized the 20 century.
Music, fashion, design, photography, film, gastronomy, tourism, behavior, events, and more, can be found daily on the site. In addition to the team, writing more than 50 columnists contribute to the daily update of the portal. Thus, the project combines the collaborative content editorial highly selected, that counts with the support of journalists, publicists, historians, b-loggers and enthusiasts of the past, which bring exclusive content, voluntarily, to readers of Brazil and the world.
It is noteworthy that, in addition to the communication specialists, the site makes room for anyone who has interest in publishing your articles, since they follow the design and editorial standard is approved in advance by the editors. I.e. journalistic training is not required to be part of the network. According to Publisher Mirella Fonzar, the proposal is to bring to the internet a unique content and give man and voice to their authors. She believes that everyone has a little sharing and news agents are possible. Just the right direction.
“Despite the focus on entertainment, we do not believe the Universe Retro a b-log. We know that there are many b-logs that do a great job for the vintage scene, but unlike them, they may have a more personal approach, our website is a journalistic space and impartial. Even though many of our writers are journalists, not all content is mediated by a writing team qualified. The idea is to filter out this material in accordance with the editorial line of the site, but without leaving, ever, that Miss the essence of each article. So, we’ve managed to keep a pattern extremely professional in everything that is published on the portal, “says the journalist.
And with this format, the network does not stop growing. “For 2016, we have a lot of cool things planned to encourage our employees. In addition to the Facebook group, where we usually publish suggestions for guidelines, invitations to events, roofing, etc., as an incentive, each month we reward the columnist who had the most accessed. This comes quite personal to work animating even further with the project. They actually wore the shirt. We became a family. We even planning celebration events with our collaborators and other projects in the future, “Mirella.
It is worth mentioning that all active developer Retro Universe gets a own page on the site. There, you can find, in addition to the published, social networks, like Facebook, YouTube and Twitter, and additional information, such as addresses, profile, etc. An example can be seen here: our site. “The cool thing is that this author’s page can be used as a portfolio, in addition to being a nice space for those who want to publicize their personal projects, such as blogs,” he explains.
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